NEW BUSINESS… BIG DREAMS…

How can Hiring a Virtual CFO become a gamechanger for you?

We are all aware of the fundamental role of a CFO (Chief Financial Officer). CFOs are integral to a company and contribute significantly to its financial successes and failures. They perform functions such as deciding where to invest the company’s funds, overseeing the capital structure, assessing optimal financing options, monitoring cashflows, managing accounting and financing functions, and ensuring accurate financial reporting every year. However, today, the role of a CFO extends to Strategic Decision-making now known as a Strategic CFO.

What is a Strategic CFO?

Strategic CFO brings years of substantial experience to the table and adds more value than the normal scope of finance and accounts by supporting the company in strategic decisions like:

• Assessing the feasibility of market expansions;
• Optimizing finances by determining vendor and customer payment terms;
• Conducting due diligence and formulating strategies for IPO launches;
• Thoroughly evaluating Capital Investments;
• Analyzing the risks and opportunities associated with new projects;
• Determining exit strategies; and much more

Is it compulsory to appoint a CFO?

Section 203 of the Companies Act, 2013 read with Rule 8 of Companies (Appointment and Remuneration of Managerial personnel) Rules, 2014 states that, Every listed company and every other public company having a paid-up share capital of ten crore rupees or more must mandatorily appoint whole-time key managerial personnel which includes a CFO.

Should Small and Medium Business enterprises appoint a CFO?

We think Small & Medium Enterprises (SMEs) can reap significant benefits from expertise of a CFO.

A strategic CFO, who looks at the bigger picture, can greatly enhance a company’s potential for scaling up and expanding. Here are some additional advantages that SMEs can enjoy after appointing a strategic CFO:

(i) Effective Cash Flow Management: Monitoring cash flows, especially in the initial years, is crucial for startups. An expert CFO can excel in this task.

(ii) Budgeting and Key Performance Indicators: Setting budgets and early analysis of variances can instil financial discipline to small businesses and facilitate progress tracking.

(iii) Profit Benchmarking: Comparing profits against industry standards and suggesting ways to reduce wasteful expenditures.

(iv) Risk Assessment and Management: Making decisions related to business succession planning, key management personnel insurance, and overall risk management.

(v) Value Enhancement: Proactively enhancing the value of the Startups so that it can be sold for a higher value in the future. (vi) Structural Optimization: Providing the right and suitable structure to streamline small business operations.

But HOW TO AFFORD A CFO?

Virtual CFO is the answer?

SMEs often face practical challenges when considering the appointment of a Strategic CFO. The primary hurdle is affordability. While having a Strategic CFO can yield long-term benefits, the immediate cost can strain SMEs and may not be justifiable to stakeholders.

Fortunately, Virtual CFO services offer a solution for SMEs to access experienced financial and industry professionals at an affordable cost. Virtual CFOs work part-time and remotely, serving multiple companies by providing valuable insights, industry knowledge, and business expertise.

In this way, SMEs can get best of both worlds – affordability and appropriate management support. These experts typically have extensive experience in finance and the business world and thus, are becoming a popular choice amongst startups. Despite concerns about confidentiality and liability which can be easily managed, the advantages far outweigh the disadvantages.

This enables Founders and Promoters to concentrate on core business activities by delegating the heavy lifting of executive and finance functions to the right professional making Virtual CFOs an invaluable asset and trusted strategic partner.

At Master Brains Consulting, you have the opportunity to engage with experienced and highly qualified Virtual CEOs & Virtual CFOs for your business at an incredibly cost-effective fee.

Learn how Master Brains’ virtual CFO/CEO services can empower your business by contacting us at
+91 -8595867402. Develop a strategic roadmap for your business with our expert Virtual CEO/CFO and management personnel services, guiding you towards sustainable growth and success.